Unscrambling commercial transforms of information era

　　IT Time weekly is a magazine that unscrambling commercial transforms of information era. we report big events in information industry deeply. as well as the news for traditional industry such as the finance, automobile, stock market, retailing which makes use of IT to advance commerce and management. seek news ideas with deep investigation, original analyze and skilled business stories. CEO/CIO/CFO and officer, commerce leader’s first choice.
Introduce mature European and American journal managerial experience, insisting on “content is first” is the faith of our magazine. Since starting publication in 2000, circulation keeps increasing. Up to the end of December,2006. BPA audited average qualified circulation is 208849. in 2006, the circulation of the magazine has increased by 14.38％ compared with the corresponding period of 2005, and it’s the one of the most rapid increasing and the biggest circulation commercial magazine in China then. According to the statistical data, in 2006,IT Time weekly is the most highly reading rate in Chinese commercial management magazines.
Semimonthly, there are news-centers in Beijing, Shanghai, Guangzhou, Hongkong. More than 80% of manuscripts come from our reporter’s exclusive interview and writing.

Advanced administration produces exquisite product

Two separation：
Interview and edit separate: The editor who own a layout does not go out to interview , the reporter who interview does not own a layout. eradicating relationship draft , human feelings draft , low quality draft.
Interview, edit and management separate: reporter and editor are responsible for reader only, care for the magazine only whether being good selling or not; Manager is responsible for the customers, non-intervene reporter and editor select topic and the draft.
Three marketing ：
Firstly, sell good magazine to readers, then sell reader to advertising agent, finally, sell brand to the society

IT time weekly is top by reading rates in the commercial magazines

　　According to sinomonitor international data, the whole national commercial magazines reading rates report display: IT time weekly is top in the commercial magazine reading rates.
According to Xinhua News Agency , CCTV, sinomonitor international started a research about Chinese "nouveaux riches " people who is called H3 from 2004. the research covered 12 Chinese primary cities(Beijing、Shanghai、Guangzhou、Shenzhen、Hangzhou、Chongqing、Chengdu、Xi’an、Wuhan、Shenyang、Qingdao、Nanjing), close to 10000 samples. whose family yearly income is above ￥80,000.
The latest H3 data in 2006 display, IT time weekly is top by reading rates in all the whole national main commerce , financing, Marketing, Management magazines.

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